This guide helps you set up and maximize value from three powerful business owner assessments:
- Value Builder Score – Measures company value across eight key drivers.
- PREScore™ – Assesses an owner’s personal readiness for exit.
- Freedom Score – Determines financial readiness for exit.
Additionally, this guide covers how to use Scenario Planner 2.0, collect completed assessments, and deliver reports effectively.
Table of Contents
- Value Builder Score
- PREScore™ (Personal Readiness to Exit)
- Freedom Score
- Using Scenario Planner 2.0
- Getting Completed Assessments & Delivering Reports
1. Value Builder Score
The Value Builder Score helps measure and improve a company’s valuation using eight key drivers of value.
Setting Up Your Assessment
- Log in to the Value Builder Portal.
- Personalize your report under Value Builder Score Report Settings.
- Customize your auto-response email and decide whether to enable/disable the Income Adjustment Wizard under Value Builder Score Settings.
How to Share the Value Builder Score with Owners
- Share your personal link (via email, signature, QR codes, or website).
- Invite business owners to complete it via portal email.
- Complete the assessment with them in person.
Reviewing a Completed Assessment
- Ensure all questions are answered, especially Q34 and Q37 (key valuation inputs). Without these answers, there will be no Estimate of Value report generated*
- Complete the Income Adjustment Wizard for accurate financial estimates.
- Review the Estimate of Value and report.
Delivering the Report
- Review the results – Identify strengths and opportunities.
- Use Scenario Planner – Show potential business growth scenarios.
- Develop an Action Plan (if delivering engagement) – Prioritize next steps using the Action Planner tool.
2. PREScore™ (Personal Readiness to Exit)
The PREScore™ assessment evaluates a business owner's psychological and emotional readiness for exit by analyzing four key risk factors.
Setting Up Your Assessment
- Log in to the Value Builder Portal.
- Customize your auto-response and follow-up workflow under PREScore™ Settings.
- Share the assessment via personal link, email invitation, or in-person completion.
- Review the results to assess exit readiness risks.
- Recommend strategies based on identified risk factors.
Delivering the Report
- Use it as a conversation starter – Identify gaps in exit planning.
- Pair it with the Value Builder Score – Connect personal and company readiness.
- Utilize the Exit Checklist eBook – Help owners build an actionable exit strategy.
3. Freedom Score
The Freedom Score assesses a business owner's financial readiness to exit by comparing personal wealth goals to expected business value.
How to Complete the Assessment
- Log in to the portal and personalize the report under Personalize Freedom Score Report Settings.
- Customize your auto-response email and set default financial values under Freedom Score Settings.
- Share the Freedom Score assessment via personal link, email invitation, or in-person completion.
- Analyze the gap between expected vs. actual financial needs.
- Use results to develop an exit strategy aligned with financial goals.
Delivering the Report
- Use the Freedom Point eBook – Educate owners on financial independence.
- Recommend next steps – Provide financial planning or business improvement strategies.
4. Using Scenario Planner 2.0
Overview
Scenario Planner 2.0 allows you to:
- Model different business valuation scenarios.
- Show owners how growth strategies impact valuation.
- Integrate with Action Planner to create a roadmap for engaged clients.
How to Use It
- Access Scenario Planner 2.0 in the Value Builder Portal under the Scenario Planning tab of a completed Value Builder Score contact profile.
- Run "What-If" simulations based on revenue, profitability, and risk factors.
- Present results in client meetings to support strategic decision-making.
5. Getting Completed Assessments & Delivering Reports
Best Practices for Collecting Responses
- Personalize outreach – Explain the value of each assessment and how it helps business owners achieve their goals.
- Use multiple channels – Share via email, LinkedIn, and QR codes for easy access.
- Follow up regularly – Use automated reminders for incomplete responses.
- Leverage strategic partners – CPAs, financial advisors, and attorneys can encourage client participation.
How to Deliver Reports for Maximum Impact
- Schedule a debrief session – Walk business owners through their results.
- Use visual tools – Graphs and scenario plans clarify insights.
- Align results with goals – Tie findings to growth or exit strategies.
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Offer clear next steps – Recommend business coaching, financial planning, or operational improvements.
By integrating the Value Builder Score, PREScore™, and Freedom Score into your offerings, you can provide data-driven insights that help business owners increase value and prepare for a successful exit.
Start leveraging these tools today to maximize value and create actionable plans for your clients!